Today sees Madison Beer release the official video for her latest single “BOYSHIT.” The single is taken from Madison’s forthcoming debut album, Life Support, out February 26th. You can watch the “BOYSHIT” video here on VEVO/YouTube and pre-order Life Support here.
Drawing inspiration from David Lynch’s glamorized scenes of Americana, the “BOYSHIT” video finds Madison portraying the perfect girl next door who teaches a group of young women how to deal with their relationship troubles. Directed by Lauren Dunn, the video premiered on YouTube after a livestream chat with eager fans, waiting to see the rising pop star deliver another glimpse into the world of Life Support.
“I wanted this video to be a tongue-in-cheek nod to dealing with toxic masculinity while playing with the aesthetics of cult films ‘Blue Velvet’ and ‘The Heathers,’” says Madison. “At its core, ‘BOYSHIT’ is about knowing your worth and taking back your power in a relationship that clearly has its problems. I’ve been there and that isn’t always an easy thing to do, so I hope this song serves as a reminder for any of my fans out there who need it. You’re worth so much more than someone’s BS.”