ALICE IN CHAINS has teamed with Popcult (in association with Devil’s Due Comics) for a promotion allowing fans to add their chapters to the controversial storyline depicted in the video for current single “Your Decision”.
The “Your Decision” comic picks up where the video leaves off, fans will determine how the story ends. A tumblelog page featuring a master storyboard with comic’s opening chapter will be laid out at www.AliceInChains.com/YourDecision.
Fans can then post their suggestions for what they think should be the next chapter (in 150 words or less). Once approved, all new chapter posts will be viewable to the public. They can be read, commented on and voted for / ‘liked’ by other users. At each chapter stage, the submission with the most ‘likes’ will be the winner. Each winning submission will be elevated to the master storyboard and guide the path the story takes next. Winning entrants will see their chapter illustrated by Pop Cult / Devil’s Due Comics, and immortalized into the “Make Your Decision” comic book.