Justin Haynes has redefined the boundaries of fashion and music, emerging as a powerful figure in both industries. Recently honored with the prestigious title Fashion Trailblazer of the Year, Haynes exemplifies what it means to break fashion myths and create trends that resonate on a global scale. This award celebrates his impact as a designer who not only creates exceptional pieces but also shapes cultural narratives through his unique blend of music and fashion. Through his work, he has illuminated the inseparable connection between these two worlds, redefining how we see, experience, and interpret both.
For the past decade, Haynes has dedicated himself to merging music and fashion in bold and transformative ways. He founded the brand JUS10H, which has become a staple for musicians, pop artists, and rappers seeking a look that blends streetwear with retro chic and a modern tailored twist. His brand represents a new wave of style—one that acknowledges the historical role musicians play in defining cultural aesthetics while bringing fresh, innovative designs to today’s stage.
Historically, musicians have not only influenced but led fashion movements, with their personal styles becoming iconic visual statements as powerful as their music. Figures like David Bowie and The Ramones set the tone for glam rock and punk culture, respectively, using fashion to amplify their identities and resonate with fans. Haynes is a modern successor to this legacy, embodying the Fashion Trailblazer of the Year spirit by crafting designs with the same attention to cultural impact. His work draws on eras like the 2000s hip-hop scene, which popularized oversized clothing and expressive bling, while innovating with contemporary twists. Through JUS10H, he has built a name for offering musicians a way to merge fashion with identity, in a look that is both nostalgic and forward-thinking.
Justin Haynes influence on music celebrities and artists goes beyond simply providing clothing; he has redefined how musicians engage with fashion, presenting it as an integral part of their personas. With a dedication to the seamless blend of music and style, he believes fashion and music are inseparable parts of an artist’s identity. “You can’t have one without the other,” he says. “Fashion is what we wear day to day… How can any music artist not be an icon without embracing fashion and style?”
As an award-winning designer, Justin Haynes journey has taken him to international stages. He holds the title of 2nd Vice Chairman of the Tokyo Fashion Council (TFC), becoming the first Black American to sit on an international executive board in fashion. He has also created unique, attention-grabbing looks for Disney Channel stars, daytime hosts, and high-profile music celebrities. Recently, he styled rapper Maino in a denim piece that went viral, further cementing his role as a fashion visionary within the music community.
In addition to his contributions to fashion and music, Haynes is a celebrated master tailor and recently earned the “Best of Weddings” title for 2024 from The Knot, recognizing his skill in creating stunning bridal wear. His designs are known for their impeccable tailoring and distinct artistic vision, which has paved the way for other creatives—models, photographers, hair stylists, and makeup artists—to bring his vision to life.
As social media continues to bridge fashion and music culture, Haynes has embraced platforms like TikTok to connect with a new generation of fashion enthusiasts. His work not only redefines fashion for today; it sets the tone for future generations, blending artistic expression with cultural relevance. In Justin Haynes’ hands, fashion becomes a powerful extension of music, crafting a timeless dialogue between these two worlds and inspiring countless fans and followers along the way.
IG: @theofficialjus10h
Website: www.JUS10H.com
Credits:
Cover Photographer: Scott Parker
Photographer: SteveSnaps
Marketing: Carl James
Model: Stewella Daville
Model: Steven Glass
