What should you look for in a musician to possibly manage their career

When looking to manage a musician’s career, it’s essential to consider a combination of their talent, commitment, potential for growth, and other factors. Here are some key qualities and factors to look for in a musician you might consider managing:

Musical Talent:
Exceptional musical skills and proficiency with their instrument or voice.
A unique and distinguishable sound or style that sets them apart from others in their genre.

Songwriting and Composition:
Strong songwriting skills, with the ability to create compelling and original music.
A diverse catalog of songs that showcase their creativity and potential for longevity in the industry.

Work Ethic:
A strong work ethic, dedication, and willingness to put in the necessary time and effort to succeed in the music industry.
A commitment to continuous improvement in their craft.

Stage Presence and Performance:
Engaging stage presence and the ability to connect with the audience during live performances.
Experience performing in various settings, from small clubs to larger venues.

A professional attitude and the ability to work well with others, including band members, crew, and industry professionals.
A strong sense of responsibility and reliability.

Marketing and Branding:
A clear understanding of their target audience and how to market their music effectively.
A willingness to work on developing their brand and image in a way that resonates with their fans.

Existing connections in the music industry, such as relationships with producers, promoters, and other musicians.
A willingness to network and build new industry relationships.

Growth Potential:
Evidence of continuous growth and improvement in their music and career trajectory.
An openness to trying new things and adapting to changes in the music industry.

Financial Stability:
A realistic financial situation, with the ability to sustain themselves while pursuing a music career.
A willingness to invest in their career and understand the financial aspects of the industry.

Legal and Contractual Understanding:
Familiarity with music industry contracts, copyright, and intellectual property rights.
A willingness to seek legal advice and protect their interests.

Fanbase and Engagement:
A growing and engaged fanbase, including a presence on social media and other platforms.
A willingness to interact with and cultivate their fan community.

Clear Goals and Vision:
Well-defined short-term and long-term goals for their music career.
A clear vision for where they see themselves in the music industry.

The ability to adapt to changing industry trends and technologies, such as streaming platforms and social media.

Local and Regional Recognition:
Recognition and a following in their local or regional music scene, which can serve as a foundation for broader success.

The ability to handle rejection and setbacks and continue working toward their goals.

Before deciding to manage a musician’s career, it’s essential to have candid conversations with them to ensure you share the same goals and expectations. It’s also crucial to have a written agreement outlining the terms of your management relationship, including revenue sharing, responsibilities, and goals. Keep in mind that successful artist management requires a combination of business acumen, industry knowledge, and a deep understanding of the artist’s vision and potential.