Multiplatinum Bryce Vine has shared his hotly anticipated new single “Baby Girl.” Inspired by a night out in Miami, “Baby Girl” was produced by the GRAMMY-winning legend Chad Hugo [of The Neptunes and N.E.R.D.] alongside Bryce Vine’s longtime collaborator Sir Nolan [Selena Gomez, Justin Bieber, Alec Benjamin]. Also dropping today is the video for “Baby Girl” – directed by Malia James [Halsey, Tove Lo, Green Day], the vibrant visual transports you into an old school block party.
Bryce elaborates, “I was in Miami at a club, which is rare for me, and I realized I didn’t have a ‘club song’ – something that people can just put on when they want to have a good time. Not everything needs to be super deep, sometimes it’s about having fun for fun’s sake, and that’s what ‘Baby Girl’ is. It’s about a girl who doesn’t need the party lifestyle, but right now that’s what she wants.”