There truly are “No Limits” to the relationship between legendary rock-n-roll band Foreigner and Texas Motor Speedway.
Foreigner and Texas Motor Speedway collaborated on a remix of the band’s hit song, “Hot Blooded,” that incorporates lyrics supporting the speedway’s “No Limits” marketing campaign and NASCAR racing in general. The song, which will be known as “Hot Blooded-No Limits,” was unveiled to a throng of fans and special guests Tuesday evening during Texas Motor Speedway’s 2012 Schedule Announcement Party at Gilley’s Dallas. A free download of the song is available at www.texasmotorspeedway.com
Texas Motor Speedway plans to feature the remix of the chart-topping hit in its 2012 television and radio event advertising; position it as the theme song for race weekends and special events; offer downloads and ringtones of the song to its fans; and engage in further discussions with the band on additional ideas to utilize the speedway-specific anthem. Foreigner has pledged to donate royalties from the song in continuing support of Speedway Children’s Charities for whom the band has raised thousands of dollars as part of its NASCAR relationship.