A bold new chapter begins with the release of “Believe,” the first single from the forthcoming album Hi Fi Joyride — a record that signals a confident shift toward a more guitar-driven, soft rock sound while preserving the melodic integrity and rich harmonies that define the artist’s songwriting.
At its core, Believe is a powerful statement about staying true to yourself and protecting the bonds that matter most, even as the world feels increasingly unstable. In an era marked by political upheaval, economic uncertainty, and global conflict — alongside a growing obsession with artificiality — the song cuts through the noise with clarity and conviction.
“We seem to be living in a world where it’s becoming harder to distinguish what’s real and what’s fake,” the artist reflects. “The word ‘fake’ is thrown around so casually, often to avoid responsibility. If there was ever a time to believe in yourself and in what truly matters, it’s now.”
Musically, Believe sets the tone for Hi Fi Joyride, blending warm guitar textures with soaring melodies and expansive harmonies. The result is a track that feels both timeless and urgently contemporary — rooted in authenticity at a time when authenticity feels under threat.
Crafted the Classic Way
Recording for Hi Fi Joyride is now complete and the album is currently being mixed by renowned engineer Jess Bailey, whose credits include work with Seal, Trevor Horn, Paul McCartney, Simply Red, and Prefab Sprout.
Bailey has worked closely for many years alongside co-producer Tony Swain, a legendary figure in the industry known for his work with multi-million-selling artists including Diana Ross, Tom Robinson, Spandau Ballet, Alison Moyet, and Imagination.
In keeping with its message of authenticity, Hi Fi Joyride was recorded entirely live in a full studio environment — with no AI, no loops, no samples, and no downloaded MIDI files. Every sound heard on the record was performed by real musicians playing real instruments. The project embraces the craftsmanship and discipline of classic vinyl LP production, making the collaboration with Bailey and Swain both natural and invaluable.
With Believe, the message is clear: in uncertain times, conviction matters. Authenticity matters. Belief matters.
The single marks the beginning of an album that promises depth, honesty, and a return to organic musicianship — a true Hi Fi Joyride in every sense.
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