It is fair to say that there isn’t any sector of business or society which hasn’t been affected by the pandemic and its catastrophic and wide-ranging effects. Music, a sector of business with a multi-million-dollar value, is certainly one which will emerge from the other side in a very different state than when the world began fighting the virus. But it is an industry based on creativity and so, perhaps more than many other sectors, it already has the right mindset to weather the storm.
With the ability to get out and play live not an option, music is finding its outlet on-line. With more people accessing music in the comfort of their own home via the streaming and downloading of music and artists turning to on-line shows, the demand for music remains just as high.
And the making of music has also seen some creative answers to the problems with artists collaborating via file sharing, discussions via zoom calls, recording separately and mixing the results of their endeavours into a finished piece of music without ever being in the same room. All you need is a decent laptop and you can still be creative at this difficult time. And you can always find the via a quick on-line search too.
But it isn’t just the making of music which is undergoing such drastic change. Almost every aspect of life is evolving to fit the new conditions. With the options for eating out severely limited too, home delivery services options are developing at an amazing pace. Even if you have specific dietary preferences and are looking for gluten-free or you will find that you are very well catered for.
And although the world seems to be ever more isolated and locked away in their own small bubbles, life still has to go on. People still have to get on with the bigger aspects of our day to day existence. Even if you are undertaking such massive changes, such as planning a wedding in Toronto, learning to drive in Dallas or Search Engine Optimization Mississauga, then you will still find that there are companies able to accommodate your needs. Things might seem a little different, health and social distancing measure will have been built into the operation, but where there is a will, there’s a way.
When we finally come out of the other side of the effects of the pandemic much will be the same as before but much will be very different too. It will be exciting to see what live music, and every other creative industry looks like on the other side. But we are adaptable people and before very long the “new normal” will seem exactly that…normal.