Coldplay have just released the official video for their current single “Paradise.” The video was directed by Mat Whitecross and was filmed in South Africa and London. “Paradise” is the first single off of Coldplay’s 5th studio album Mylo Xyloto which will be released in the U.S. on 10/24.
“Coldplay reaches for the heavens on ‘Paradise,’ a majestic preview of the band’s fifth album,” said People Weekly, putting the track on its “Hot Singles” list. “‘Paradise’ is a far moodier affair than previous single ‘Every Teardrop is a Waterfall,’ with dramatic strings and chords and just the right touch of melancholy for the onset of the fall season,” observed Idolator.com. “Paradise” and “Every Teardrop is a Waterfall,” the album’s first single, have already sold nearly a million downloads combined.[youtube 1G4isv_Fylg nolink]