UPS (NYSE:UPS) and Live Nation Entertainment (NYSE:LYV) today announced a groundbreaking, multi-year sponsorship alliance aimed at promoting UPS’s environmentally responsible logistics solutions to millions of music fans across North America as well as recording artists committed to reducing the environmental impact of their concert tours.
UPS now is the exclusive global package, shipping and logistics sponsor of Live Nation Entertainment and select Live Nation Entertainment tours and venues. UPS also will serve as an Official Sustainability Partner of Live Nation Entertainment, with both parties working together to reduce waste and use more efficient products and services across all Live Nation Entertainment tours and venues.