The name, Freedom Or Death is a direct nod to the band’s desire to remain creatively independent. The band, at its core, is the music-making duo of Fernandez and Sway. Fernandez, a classically trained pianist has also been a DJ for over a decade, while Sway has been a driving force as a vocalist and songwriter behind various bands.
The two met while working at a major record label and have first hand experience at how the music industry works. “We know what sold, we know how to make it, but we decided not to make it,” Sway says. Within three months of working together, they had come up with an album’s worth of material and in true Freedom Or Death fashion, assumed all creative control; every song was written, produced, recorded and performed by the duo.[vimeo 23670978]