Novo Amor, aka Ali Lacey, has unveiled a remarkable and poignant video for the title track from his anticipated debut album Birthplace, set for release on October 19 via AllPoints.
The video highlights the monolithic problem of plastic in our oceans and was shot in Komodo and Bali, Indonesia, with production duo Sil and Jorik who previously worked with Novo Amor and his collaborator Ed Tullett on the emotional and cinematic video for their track “Terraform”.
Sil and Jorik shared their thoughts on the concept behind the film: “We want to make films about stories that matter, especially when those in disadvantage can’t speak for themselves. The pollution of our oceans is one of the most important stories of our time. They are under attack by a rapidly growing tumor of plastic waste for which we are responsible. We’ve been exploring ways to make a video that touches on this topic for a while, and when we heard Ali’s music the specific idea came to us almost in a flash.”
World-renowned free-diver Michael Board stars as the character of humanity in the video. He performed over 250 free-dives during the shoot that involved the crew spending 35 hours underwater. Board appears alongside a 13-metre bamboo humpbacked whale sculpture, covered in plastic that was collected by local children in return for schoolbooks as part of an environmental initiative started by a local primary school.
