Midem 2012 served as the forum for China’s shot at launching a new artist internationally. Together with representative from the General Administration of Press & Publication (GAPP) and China Audio Video Association (CAVA), Shanghai Synergy Culture & Entertainment Group introduced singer Ruhan during a press conference at the Sound of China Pavilion on Sunday, January 29th. One of the first artists actively promoted by the national Chinese government, Ruhan performed three songs from her album “Time To Grow” which is being released in Europe and North American respectively by Silva Screen Records and OneEntertainment.
“Wars Of Love” is a strong and gripping song that Ruhan sang with power and emotion. With what sounded at times like a military sounding backdrop, transformed into a soft, tender support for her very capable vocals that did not fail to impress. Her range was hypnotic and her interpretation of the song was dynamic, as she hit every note with precision.
“Dancing On The Rainbow” is a lovely classic Chinese pop song. Ruhan took the audience on a trip that is absolutely captivating as they began to imagine that magical rainbow, while being moved by the emotions expressed in her voice. She also has amazing presence and poise to go along with her stunning voice as she reaches into the crowd to grab a gentleman and lead him into a short dance over that rainbow. At this point, the audience is pretty hooked by Ruhan’s vocal style and presence. But just when you thought you’d heard it all, she really lets go with her range and emotions, ending the song and dance with a thunderous conclusion. It speaks volumes to Ruhan’s talent that she was able to give this caliber performance in a non-traditional venue like the Riviera exhibit hall.