37 Records, initially known for its talented singer/songwriter roster of artists and publishing and licensing deals, has really been building the label’s now extremely strong artist development and A&R departments, with the addition of White Apple Tree, Nikki Forova and Melody Zephyr in the last four years. Therefore, it is no surprise 37 Records has released a bold new musical hound into the wild of the music industry. The label has signed a deal with rising So Cal underground pop band The Gromble.
