ERIC CLAPTON’S CROSSROADS GUITAR FESTIVAL 2010 ON THE BIG SCREEN

Legendary guitarist Eric Clapton shares the stage with some of the greatest artists in the world during a star-studded, extraordinary concert on Tuesday, July 27 in more than 475 movie theaters nationwide.

Presented by NCM Fathom and Rhino Entertainment, the Eric Clapton Crossroads 2010 special two-hour event will be shown in HD beginning at 7:30pm local time across all time zones and will feature historic musical performances from the day-long Crossroads Guitar Festival 2010, which took place in Chicago’s Toyota Park on June 26. All 27,000 tickets to this year’s Chicago festival sold out in minutes — making it one of the hottest must-attend concert events of the summer.

Eric Clapton Crossroads 2010 gives fans around the country a chance to experience many of the greatest moments from the legendary day-long festival, including performances by Clapton, ZZ Top, Steve Winwood, BB King, Jeff Beck, Vince Gill, Sheryl Crow, Buddy Guy, John Mayer, Bill Murray and many others. Theater audiences will gain exclusive backstage VIP access to behind-the-scenes footage and candid interviews with the performers, including an introduction by Clapton himself.

Tickets for Eric Clapton Crossroads 2010 in-theater event are available at participating theater box offices and online at www.FathomEvents.com.

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