The Business Playground: Where Creativity and Commerce Collide (July 16, Peachpit Publishing): Written by prodigious musician, producer and entrepreneur Dave Stewart and by advertising and branding guru Mark Simmons, The Business Playground will show business people everywhere how to rediscover their creativity.
“If you are an entrepreneur and you spend time with Dave, you will know exactly what your next business idea should be” -Simon Fuller, creator of American Idol
The Business Playground shows why business needs creative thinking to compete in today’s economy and tells the fascinating stories of people and companies who have used their ingenuity as a platform for success. And it also goes a step further, stimulating and inspiring you to unleash your own creativity and sense of play, using games, puzzles, illustrations and practical exercises.
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