Despite the tranquil and harmonious name, the new album by One World, Share the Love, sadly does not inspire me to do the same. As is often the case in the eclectic catch all genre known as “world beat,” One World’s attempts to show the vast gambit of their influences by giving too little of a lot of different forms.
The result is a mediocre blend of Latin folk, Latin Rock and Latin Soul, all while strangely not exercising their obvious Latin muscles quite enough. One World fails to bridge the different hues and create subtle intersections that are one fluid concept. The genre combination plays more like a piled up sampler and less like a medley.
Smooth rock intros break hard into bluesy grit in an awkward jerk that is hard to settle into. For example, the song “Orale” opens with a Santana like riff and abruptly twists into a “Latin Soul” as the raspy vocals of the lead singer hover above chanty and gimmicky chorus, all upon a backdrop of mamba rhythms. Nothing quite relates to the other, like looking at off white curtains against an eggshell wall. However, each segment is too distinct and out of touch with the other. The problem lies in the lack of cohesion. It is quite obvious that the members of One Love are talented. They show great diversity in their abilities and understanding of their inspirations. But like fusion cooking gone awry, this album simply fails to grab your attention. Those songs that have a fluid consistency, like the title track, Share the Love, simply fall away dull and unappealing. I feel like these guys have so much more to offer, but with every new listen, I find myself getting more and more turned off. If One World was playing at your local Taste of Our Town weekend festival, you might stop and give a listen, but you will find yourself moving quickly onto the local wooden puppets and home crafted doilies with a second thought. Simply put, this album would be a good present for that meat and potatoes in-law who needs to spice up their Michael Bolton morning commute with something mildly soothing and equally as forgettable.
Review By: W. R. Eilers[Rating: 3/5]