West Coast Mafia Records continues to build on their impressive track record in the rap game with the first of two August releases from the Californian rap icon C-Bo. West Side Riders 4 drops on August 5th and is the first release under the label’s new distribution deal with independent powerhouse, KOCH.
Over the years C-Bo’s West Side Riders series has sold over 200 000 units and this fourth volume is set to deliver the goods once again, and demonstrate C-Bo’s continued growth as an artist. West Coast Mafia label mates Killa Tay, Young Bleed, Big-o, Young Chaz, Streets, Spade all contribute in addition to the Outlawz, Yukmouth, Realist, and more. Tracks such as “Jays On My Feet” and “Riding for Mines” are sure to make an impact both with C-Bo’s core fanbase and DJs nationwide. West Side Riders 4 is destined to be another street classic.
I’m The Shit:
Jays On My Feet:
Lookin’ For A Dime:
C-Bo stands out as having one of the most consistent careers in rap music, as both an artist and a businessman. He has been releasing records on his own label for more than a decade and has sold more than two million units independently, routinely moving 100 000 units on a single release. He has also personally contributed to albums by best-selling artists including 2Pac, Master P, E40, Too $hort, Luniz, Scarface, Yukmouth, Jazzy Phae, Lil Flip, Baby Bash, Dr Dre, Spice 1 and more. Over the years C-Bo and West Coast Mafia have developed a strong fanbase with an almost cult-like demand for his music. By consistently cultivating a solid relationship with this audience, the label has been able to grow, allowing it to develop a stable of artists.
C-Bo garnered national media attention in 1998 when he became the only artist to be imprisoned for his lyrical content. He was charged with violating his parole because of the controversial, anti-law enforcement lyrics found on his fifth album, Til My Casket Drops. “Once they came after me for that, it made me get on the anti-government, political stuff every album,” C-Bo says. “I had the NAACP come help me. The government couldn’t stop me from saying what I wanted to say.”