“Hold On,” the latest single from Bob Mould’s critically acclaimed—and recent #1 selling vinyl LP and U.S. Top 100-charting—latest album Patch The Sky (Merge), is also the first track written for the album. Originally conceived by Mould in 2013 as a downtempo acoustic track, the song has since seen a radical transformation into an anthem of hope. Today it is released in all of its glory along with a video interpretation directed by Alicia J. Rose which can be viewed here.
Still plagued by the inner spirits that first appeared in the clip for Patch The Sky’s “Voices In My Head,” Part Two of this video series sees Bob’s unmistakable guitar signatures throughout “Hold On” serve as the tools to fend off his demons… while within in an alternate universe playing in a bar for bearded doppelgangers all in plaid, and even a gentleman in white formalwear toasting a life sized rat.