THE PINECONES VIDEO “GLOOMY MONDAY”

The Pinecones have collaborated with a sixth grade class to create the new video for “Gloomy Monday” from their acclaimed album, Ooh! (Reel Cod Records).

The video concept was facilitated by the sixth grade teacher who brought the song to his class and worked with the students to brainstorm elaborate story-boarded scenes. The resulting clip tells the story of a group of students, unfamiliar with vinyl records, trying to figure out how to listen to the album. Ultimately, their teacher shows them how and the class erupts in a charming dance scene, which the students choreographed themselves. To mimic the album art, each student designed and constructed vintage audio “heads” to wear in the final scene.

http://www.youtube.com/watch?v=_5OWABynO40

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